You don’t want to waste your time and money building a product no one will want to use or pay for. So, first get out of the building and talk to your customers.
But there’s a world of difference between talk and action. What your customers say, and what they eventually do. Talking, and putting the product in their hands. And yes: asking money for it.
You want them to put their money where their mouth was.
Sure, but what if you do not have a product yet? This is where the minimum viable product comes to play. Continue reading…